SFA 25.0

SFA is a sales force automation solution that helps field and inside sales teams plan their day, capture orders, and grow revenue with less admin. Centralize accounts, contacts, and activities in one place; track pipelines and retail execution; and give managers real-time visibility into performance.

Key capabilities:

• Account, contact, and lead management
• Opportunity and pipeline tracking with stages and probabilities
• Visit planning, route sequencing, and geo-tagged check-ins
• Order capture, pricing rules, discounts, and invoicing
• Product catalog and stock/van inventory tracking
• Tasks, reminders, and follow-up automation
• Custom forms, surveys, and approvals for audits and merchandising
• Dashboards, KPIs, and scheduled reports
• Role-based access, audit trails, and configurable workflows
• Flexible integrations via APIs and data exports
• Offline data capture with automatic sync when connectivity returns

Why teams choose SFA:

• Shorten sales cycles and prevent missed follow-ups
• Improve field productivity and territory coverage
• Increase order accuracy and on-shelf availability
• Gain actionable insights to coach and scale performance

Whether you manage a field sales force, distribution network, or merchandising team, SFA streamlines daily operations so you can focus on selling and service.

SFA is developed by Marriott and is used by 1 user of Software Informer. The most popular version of this product among our users is 1.0. The names of program executable files are CBH CARE SFA.exe, chrome_proxy.exe, Forms.exe, SalesForceAutomationv1.0.3.exe and siebel.exe.